Understand the role of business analytics within an organization

Analyse data using statistical techniques and understand relationships between the underlying business processes of an organization

Use decision making tools using Operations Research techniques

Manage business processes using analytical and management tools

Ability to use analytics in customer requirement analysis, marketing, finance and supply chain management

For: The course is intended to serve several audiences and meet a variety of needs. Individuals who will benefit from this course include: -

Entry-level business analysts and middle managers

Systems analysts and programmers interested in expanding their roles into the business area

Quality assurance professionals

Project managers

Contents:

1. Analytics for Finance

Portfolio Analysis

Time-series analysis

Risk Management

2. Analytics for Marketing

Market Segment Analysis

Consumer choice analysis

Life time value analysis

Price optimization and revenue management

3. Analytics for Operations & Supply Chain Management

Capacity planning

Demand forecasting and supply matching

Inventory Management

Fees:
Residential: Rs. 53,000/-
Non-Residential: Rs. 41,000/-

Mail your queries to
Prof. U. Dinesh Kumar : dineshk@iimb.ernet.in

Chief Programmes Officer,
Indian Institute of Management Bangalore,
Bannerghatta Road,
Bangalore - 560076.
Phone: 080-26993742 / 3264 / 3475
Fax: 080-26584004 / 26584050
E-mail: edp@iimb.ernet.in
Website: http://www.iimb.ernet.in/
Refer: CoolAvenues' MDP Alert

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