IIM Lucknow

Retail Strategies for High Performance Stores
Program Director: Prof. Devashish Das Gupta
September 3-5, 2008
At IIM Lucknow
Fees: Rs. 25,000/- per participant (residential)

Objectives: This hand on program emphasizes the management of new and existing stores for growth and profitability. It aims to provide a broad understanding of emerging retail frameworks and contemporary
approaches to growing retail business and will also focus on critical issues concerning retail practices.

For: This program will be of great interest if you are a middle level marketing manager, product / brand manager, and sales manager or marketing analysts who are primarily working with retail distribution channels. Middle managers from other functional area or a non-retail background with a supporting role for organization‘s retail activities as well as entrepreneurs would also find the program relevant.

Contents: