IIM Calcutta

Managing New Ventures
Prog. Directors: Prof. Anjan Roychaudhary & Prof. B. N. Srivastava
Nov. 23 - Dec. 18, 2004
IIMC Annex (City office) Kolkata
Program Fees: Rs. 10000 INR

Objective: The course focuses on the following objectives: -

• To impart knowledge about techniques and skills in preparation and evaluation of new venture proposals.

• To explore the process of starting a new venture.

• To highlight critical issues and problems confronted as the business goes through evolutionary phases, the dilemmas entrepreneurs face and the requirements of decisions making.

• To provide relevant insight and perspective to potential entrepreneurs, managers of new ventures, investors, advisors and policy makers.

For: Aspiring entrepreneurs who are keen to start new ventures, entrepreneurs and owner-managers aspiring to scale up their operations to grow rapidly, managers of new ventures, and those concerned with evaluation, financing or advising new ventures.

Contents:

1. New Ventures - Basic Concepts
2. Discovering the business idea
3. Writing the business plan
4. Starting the venture
5. Nurturing the venture
6. Ending the venture
7. Corporate entrepreneurship
8. Designing the organization
9. Marketing new ventures and products
10. Managing finances of new ventures
11. Managing the personnel
12. Leadership, motivation and culture building
13. Managing innovation
14. Legal issues

Mail your nominations and cheques/drafts to:
The Administrative Officer,
Management Development Centre, Tata Hall,
Indian Institute of Management Calcutta,
Joka, Diamond Harbour Road,
Kolakata-700 104.
Ph: 033-2467-8300/9189
Fax: 033-2467-7851/8307
E-Mail: aomdp@iimcal.ac.in
Website: www.iimcal.ac.in
Refer: CoolAvenues' MDP Alert