Tata Indicom Organises 'Poseidon' in Association with DMS-IIT Delhi

Tata Indicom Organises 'Poseidon' in Association with DMS-IIT Delhi

Tata Indicom, India's youngest and fastest growing telecom operator, joined hands with the Department of Management Studies (DMS), IIT Delhi, and organized 'Poseidon - The Business Plan Contest' at DMS-IIT Delhi Annual Festival Parivartan' 08.

IIT Delhi is one of the oldest and the most prestigious engineering colleges in India. 'Team 3G' from NITIE, Mumbai was declared winner of the Business Idea Contest out of the twelve short listed teams who presented their business plans in front of the jury comprising of Mr. Sanjeev Malhotra, Associate Vice President, Marcomm, Tata Teleservices Ltd., and Mr. Shekhar Agarwal, Vice President, Enterprise Business Group, Alcatel Lucient (India and SAARC).

Poseidon received an overwhelming response from students across various B-schools including IIM Calcutta, IIFT Delhi, FMS Delhi, MDI Gurgaon, NITIE Mumbai and Tech-Schools like IIT Kanpur, IIT Delhi, etc., with over 50 entries. The students were given close to two weeks to prepare and submit a Business Idea on the "Strategy Tata Indicom should Employ to Increase its ARPU (Average Revenue Per Unit)". The best Business Idea was selected on the basis of techno-commercial feasibility. Tata Indicom, which sponsored the prizes, gifted a Samsung Duo (dual-SIM handset) and a Plug-2-Surf Whiz (USB Modem) to each member of the winning team.

Speaking about the event, Mr. Vineet Bhatia, Regional Head, North Hub, Tata Teleservices Ltd., said, "It is our effort at Tata Indicom to connect to the youth not only as consumers but to participate in their empowerment process as well. Poseidon is a platform for students to showcase their entrepreneurial and managerial talent. The rigorous competition ensures that participants sharpen their business acumen and expand their knowledge frontiers. A business plan contest such as this enables the youth to know more about the world around us and become the well-informed future corporate leaders. A successful business model hinges on sustainable growth, market feasibility, financial feasibility and operational feasibility."

He further added, "Organizing such events is just a part of what we are looking at in the future in terms of youth empowerment. Tata Teleservices will be looking forward to consistently participate in such events on a much larger scale in the near future."

Concluded.

Contributed by -
Sumiti Narang,
Vaishnavi Corporate Communications Pvt. Ltd.

MBA Alumni \| MBA Students \| MBA Aspirants \| MBA Forums