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Technology Management | "Rural Development with the Aid of E-Commerce in Indian Context"

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Rural Development with the Aid of E-Commerce in Indian Context

- by Sambit Kumar Mishra & Ashok Kumar Chandra *

Previous

Page - 13

Such an agency could have a five-year initial term, with funding provided jointly by government and private industry. It would concentrate on bringing together elements of private industry, universities, research centres and government departments (similar to the SAIDI described above) to identify opportunities, pool
resources, and promote specific development projects. This entity could also serve as a public "think tank" to monitor industrial and technological trends worldwide and, thus, provide market intelligence and data to all companies involved in Indian e-commerce.

Indian industry and government has to consider these and other options and to devise practical programmes to help small businesses and entrepreneurs as well as large national companies to realize the potential benefits offered by e-commerce technologies. This effort should be accompanied by public discussion of the following policy questions, among others: -

  • What are the main business opportunities and advantages in India that can be exploited through the digital medium, for export and trade development purposes?

  • Which government programmes and departments should take the lead (together with universities and industry) in promoting broad-based education and training initiatives, and what funding mechanisms can be employed to support these?

  • What specific government services can be offered electronically in the short term, both to support of the overall e-commerce market and to improve the effectiveness and efficiency of those services?

  • How significant are the short- and medium-term impacts of new e-commerce industry developments likely to be on the present workforce, in terms of both job losses and job creation?

  • What types of resources should be devoted to retraining and compensation for workers at risk due to automation, shifting of jobs offshore, or elimination of the need for certain intermediary activities in an e-commerce environment?

  • In what proportions should government and private companies share the responsibility and cost for easing the transformation of the workforce through these types of assistance programmes?

    Concluded.


    * Contributed by: -
    Sambit Kumar Mishra & Ashok Kumar Chandra,
    Ph.D. Scholars,
    Institute of Management,
    Pt. Ravishankar Shukla University, Raipur.


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