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Gen. Mgmt. Seminar | Managing Intellectual Property for Competitive Advantage | IIM Lucknow

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IIM Lucknow

Managing Intellectual Property for Competitive Advantage: Legal Strategies in the Knowledge Economy
Program Director: Prof. Dharmendra S. Senger
June 6-8, 2007 at IIM Lucknow
Fee: Rs. 20,250/- per participant

Objectives: The course aims at: -

  • Providing knowledge about legal tools necessary for managing intellectual property

  • Enabling and encouraging the use of intellectual property rights as a business tool for competitive advantage

  • Equip the participants with knowledge and skill useful in evaluating and promoting legal strategies for the protection of intellectual property

  • Managing more effectively the potential legal risks while doing e-commerce and using IP assets in new business methods in cyber space

    For: The course content will appeal to all persons connected to any way with Intellectual Property issue and seek to be armed with modern legal tools to plan their business effectively for competitive advantage. The specific group targeted will be middle and senior level executives in industry and government as well as the persons who are ready to 'manage' intellectual property resources of their organizations. The programme will also be relevant to the consultants and legal professionals both in practice and academics.

    Contents:

  • Intellectual Property Power Tool for Economic Growth

  • Concept and Legal Management of Intellectual Assets for Competitive Advantage

  • Patenting System & Managing Patents for Right Holders

  • Patent as Business Tool

  • Software and Business Method Patenting

  • Product Patent Regime

  • Digital Rights Management and Copyright law

  • Trade marks, Domain name, Trade secrets, Service marks protection, Enforcement and Management

  • Industrial Design: Protection, Enforcement and Management

  • Geographical identifications of Goods

  • Intellectual Property Audits

  • Protection of Intellectual Property used in E-Commerce

  • Use of multiple forms of Intellectual Property rights to protect businesses

  • Intellectual Property Rights under TRIPS

  • Patent Cooperation Treaty & International Patenting

    Mail your queries to
    Prof. Dharmendra S. Senger : dsengar@iiml.ac.in


    For further details, please contact: -
    Program Manager,
    Indian Institute of Management, Lucknow,
    Prabandh Nagar, Off Sitapur Road,
    Lucknow - 226013.
    Phone: (0522) 2734101-23 (23 lines)
    Direct: (0522) 2736282, 2736284 & 2736285
    Fax: (0522) 2734025/26
    E-mail: mdp@iiml.ac.in / mdpoffice@iiml.ac.in
    Website: www.iiml.ac.in
    Refer: CoolAvenues' MDP Alert


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