|
IIM Bangalore
Entrepreneurial Programme for Going International
Programme Directors: Dr. S. Raghunath & Prof. G. Shainesh
November 25-27, 2004
Objectives: The programme offers a systematic approach to determine whether a company should consider undertaking an international venture, and - in case the answer is yes - the programme also provides an overview of the tasks necessary for planning and executing the venture itself.
The programme addresses the following: -
For: The programme is relevant for businesses which intend to access international markets as well as those who are already operating in international markets and are looking to structure their operation.
Programme Contents:
Determine a company’s state of readiness
Acquire preliminary background information about foreign markets
Establish possible target markets
Identify potential windows of opportunity
Confirm market readiness by seeking on "instant gratification" sale
Acquire financial assistance for further research
Develop an initial focus
Develop an international perspective
Identify and overcome obstacles
Conduct market research
Analyze risks
Evaluate corporate tax issues
Explore available government funding programmes and alternative schemes for financing
What is strategy?
What are the differences between strategy and strategic management?
Why is strategy necessary?
Fees:
Residential: Rs. 22,000/-
Non-Residential: Rs. 18,500/-
Foreign Participants: US $ 800/-
For details, contact: -
Chief Programmes Officer,
Indian Institute of Management Bangalore,
Bannerghatta Road, Bangalore - 560 076.
Phone: 080 - 26582450 Extn. 3203 / 26993203
Fax: 080 - 26584004 / 26584050
E-mail: edp@iimb.ernet.in
Website: http://www.iimb.ernet.in/
Refer: CoolAvenues' MDP Alert
|
