Seminar & MDP Details



ISB Hyderabad

ACCELERATED MANAGEMENT PROGRAMME
Programme Directors: Amitava Chattopadhyay, Ananth Iyer, Atul Nerkar, R. Krishnan,
Ravi Anshuman, S. Ramnarayan, Surendra K. Mansinghka
April 26 - May 6, 2004
at ISB Campus, Hyderabad

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Strategic implementation, change and transformation: Topics covered will include: -

  • Competitive strategy - tools and frameworks
  • Strategies for growth - International and multi-business strategy
  • Implementing change initiatives
  • The role of technology in business transformation
Creating and delivering customer value: Topics covered include:
  • Understanding the consumer
  • Market segmentation, targeting and positioning
  • Pricing
  • Strategic brand management
  • Supply chain management
  • Sourcing and distribution strategies
Executive decision making:
  • Decision making under uncertainty
  • Managing risk
  • Project evaluation and resource allocation
  • Negotiation strategies
Analysing firm performance: Topics covered include: -
  • Financial performance analysis and review
  • Cost of capital
  • Business valuation
  • Balanced scorecard


For more information, contact:
Marketing Services,
Centre for Executive Education, Indian School of Businss,
ISB campus, Gachibowli, Hyderabad - 500 019.
Email: execed@isb.edu
Call: +91 40 2300 7041/42
Check: http://www.isb.edu/execed
Refer: CoolAvenues.com MDP Alert