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Placement 2005

The Maya of B-School Salary

- by Dr. Madhukar Shukla

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"It is based on (the agency's) trademarked xyz-Model, and it involves a perceptual survey of (list of dimensions) etc. By not depending on questionable factual information, and focusing exclusively on subjective information, the (magazine's) survey ends up being most objective of them all."!!!!
[No, I am not joking or making it up - this is a verbatim quote!]

Not surprisingly, the ranking of the same B-school on different surveys can vary from being among Top 10 to being relegated to something like No. 47...

[These lacuna would perhaps also explain why this year, the IIMs announced that they will not participate in any survey... Or why Harvard and Wharton had withdrawn from the Business Week Survey last year]

In any case, by and large this "model" works: the implicit collusion among the recruiters, B-schools and the media helps "manufacturing" a reality which suits all the three players...

... and who loses in the process?

The naive prosective B-school aspirant - the kind, who wrote me that mail yesterday...

... till s/he joins the system, and becomes a party to creating/perpetuating the Maya of B-School Salary...

Concluded.


* Contributed by -
Dr. Madhukar Shukla,
Professor (OB & Strategic Management),
XLRI Jamshedpur.

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