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Corporate Strategy | "SWEET India Pvt. Ltd. - Safe Water for Everyone using Effective Technology"

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SWEET India Pvt. Ltd.
Safe Water for Everyone using Effective Technology
A breakthrough in low cost clean drinking water

- by Amit Goel & Mohit Goel *

Previous

Page - 4

1. Logic Model adopting LFA Framework

Input
Our plan is to setup a water purifier plant in Utnoor block of Adilabad district in Andhra Pradesh, India. In tandem with the mission and vision of our organization we will provide water at Rs. 2/- for a can of 20 litres. We will take permission from the tribal authority in Utnoor and then will set up requisites.


Activities
The core activity of our organization is to provide safe and clean water at affordable price. Apart from that peripheral activity of the organization is to establish a link with an NGO or Pani Samitii in that area and understand the local needs and the people. In the later stage, we will extrapolate business horizon replicating the model on PAN-India basis. Outputs.

Outputs
As in the initial stages we will be concentrating only on the three blocks of Adilabad district, we will be proceeding block by block among these three blocks. First we will be concentrating on Utnoor block. It has 13 villages and each village has a population of around 600-650 and their daily consumption of water is around 3 litres per person. So estimating that we will have a 50% market share we will be serving about 3000 people in Utnoor block which comes to 9000 litres per day.

Outcome
The outcome of this whole work of ours will be that people will not suffer from problems due to high fluoride content. As in villages the people usually are at subsistence level they will have more money with them, as there will be a reduction in the medical expenses.

Impact
Our impact statement will be that when we leave this place we want satisfaction in the eyes of the people of this area. The people should not suffer from problems like that of fluoride which can be easily prevented.

2. Venture Overview: The Morphing of Rural India Beyond Agriculture

2.1 About the Organization

The Sweet India Pvt. Ltd. (SI) is commercially viable for profit organisation in the field of water purification across different sectors i.e. Household as well as Industrial waste. Currently, a large segment of the Indian population does not have access to basic services such as clean water, education and health care, let alone the access to main-stream markets. This failure can be attributed to gaps in India's facilitative infrastructure and to under-performance of many public systems. The Network Enterprises Fund aims to alleviate this situation by helping to build a network of enterprises that will provide the poor with a platform to engage markets as producers and consumers of goods and services. NEF in addition to direct equity financing also offers finance through mainstream commercial institution, managerial and technical support and partnerships with players across the value chain.








* Contributed by: -
Amit Goel has done B. Tech. in Computer Science Engineering from Technological Institute of Textile & Sciences (TIT&S) Haryana. Worked as Software Engineer – Technology at HCL Technologies Ltd, New Delhi. Presently he is doing Post Graduate Diploma in Rural Management from the Institute of Rural Management Anand (IRMA), Gujarat.
Mohit Goel has completed his Bachelor of Engineering (Computer Science) from Netaji Subhas Institute of Technology, Delhi University & is currently working as QA Lead at Mtree Software Limited.


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